Colorful Standard makes minimalism look cool, with its focus on exceptional quality and hand-picked colours. Founded in Denmark in 2017, Colorful Standard has focused on uncomplicated, sustainably minded fashion since day one.
The brand applies its practical philosophy to fashion, manufacturing and the planet. It creates timeless, long-lasting garments while respecting the environment and the workers who bring its pieces to life. This means ensuring fair wages, producing products responsibly and donating a portion of the brand's proceeds to good causes.