About
Established in 2011, White Feather is an independent boutique that takes a real pride in the personal service we offer everyone who walks through our door. When you arrive at White Feather, we are on hand to listen to your needs & help you find the perfect piece for any occasion. It's what we love most.
We are passionate about what we do, handpicking key pieces from a wide range of independent labels & sought-after brands. Our collections are not found on the high street, so you feel special whatever you pick up. We continually strive to find exciting, sustainable, beautiful new styles that we know you will fall in love with too.
We understand the importance of needing fashion to be sustainable. All the brands we stock work hard at their sustainability record & many of our new brands are sustainability pioneering. We look to stock collections that are not only stylish but hard working, good quality & long lasting. Nothing makes us smile more than seeing our pieces being worn time & time again.
Herne Hill
Nestled between Brixton, Dulwich and Peckham, Herne Hill is a thriving south London suburb. Famous for it's Art Deco Lido and hilly landscape of Brockwell Park, Herne Hill boasts a vibrant, colourful and engaged community. Filled with independent boutiques, eateries, pubs and a Sunday market, Herne Hill can't help but leave visitors always wanting to return.
Our Store
294 Milkwood Road, Herne Hill, London, SE24 0EZ
Monday - Friday: 11am - 6pm
Saturday: 10am - 6pm
Sunday: 11am - 5pm